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Ethique started their revolution in 2012 when founder, Brianne West, began making natural beauty bars, in her science degree lab, as an alternative to the 80 billion plastic shampoo and conditioner bottles thrown out globally each year.

Every Ethique bar is made with 100% naturally derived ingredients. This means that each delicious smelling, clean-scrubbing beauty bar is free from parabens, petroleum by-products, palm oil (and its derivatives), synthetic fragrances, formaldehyde donors and other ingredients we just don’t think you should put on your body.

All Ethique products are, Plastic free, Plant-based and vegan, Fairtrade and Cruelty free.

About us

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